The sales crew is always there with a smile to fit each customer and offer test rides in the parking lot – with a helmet fitting too, of course. Product PresentationFrom free-ride, long-travel mountain models to fun city bikes, the presentation is a key attractor on the sales floor. I take pride in offering reliable and unbiased insights to help you choose the ideal mountain bike for your adventurous rides…. The confusion goes well beyond consumer calls and e-mails.
“Genesis has a 32-inch wheel model, we got a lot of calls for tubes and tires that size,” remembered Hinchcliff. “We considered buying 32-inch rubber and just selling and shipping them out.” Genesis cycles are perfect for anyone looking for a hybrid of on and off-road that is comfortable on all day journeys on tarmac or gravel.
Packaging SystemGenesis created a holistic packaging system that was impactful and highlighted specific features across a product offering that reached almost 3000 SKU’s. Your bike frame & fork are protected under our Lifetime Warranty policy. The ThunderTank shipping box says Action Wheels on it, which leads to Google, which leads to Patty and staff. “We get calls for their other products too, like Barbie cars. The typical caller is a grandparent with a Southern accent,” Woodworth said. “We’re purposely being over-the-top sweet to them so we don’t get bad Yelp reviews.” “We did everything to try to direct people elsewhere,” emphasized Hinchcliff.
“We even received a very thick envelope from the Consumer Product Safety Commission alerting us to numerous consumer complaints about Genesis brand bikes,” Hinchcliff said. Genesis employ materials to their best application meaning you’ll find carbon, Titanium, steel and Aluminium utilized throughout the range. Look to the Equilibrium if you’re after a performance road package or to the Tour de fer if you desire a rugged reliable touring package, ready to go off the peg. Erin says as they look forward to the next season, the store will be adding longer adventure touring rides and more varied locations, such as the Lehigh Gorge State Park part of the D&L and the Columbia Trail in Highbridge, NJ. Gravel bikes are what everyone wants right now, says Erin Fagan, the events coordinator (and more) at genesis bicycles in Easton. The majority of Genesis riders are families and Erin says that, 90 percent of the time, they are looking to ride on a canal towpath like the D&L Trail—which happens to be located just minutes away from this Trail Friendly Business!
We spoke to Tomias Hinchcliff, former owner of in Easton, Pa. (now a Trek-owned shop) and Patty Woodworth, co-owner of Action Wheels in Deptford, N.J., about how they cope with these aggravations. If the file has been modified from its original state, some details may not fully reflect the modified file. This file contains additional information, probably added from the digital camera or scanner used to create or digitize it.
Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Product PresentationWe developed the product graphic presentation for more than 200 unique models every genesis bicycles year…while being on-trend, fresh and true to the brand. The site said a retirement sale would begin Thursady and the store will be closed May 4-7 as trek prepares to re-open under the new ownership. If you cannot afford a decent new bike, get a decent used…
For Erin, being so close to the trail is a huge advantage since beginners are nervous riding on the road with cars. Product PresentationGenesis created the global product presentation for the world’s largest quality bicycle manufacturer. Over ten years the range expanded beyond commuter bikes to include road, mountain, cyclo-cross, gravel, kids and fat bikes.
After 47 years, the owner of an iconic Easton bicycle shop has decided to retire. PromotionWe were asked to help create promotional items for the first company store in the US. The store’s website currently lists new bikes from Trek, Electra, Salsa, All-city and Jamis. Tomias Hinchcliff opened the store in 1974 “with two bikes in a tiny storefront in downtown Easton,” he said on the store website. The perfect bike for a Bond villain, or a former British national road champion turned TV commentator. Whilst the 30 model gets a Shimano 105 2×11 drivetrain, along with the aluminium frame and carbon fork.
If bought on our website, please have your order number on hand. If there are any issues with your bike, return it for a full refund or receive a replacement bike for free. The first Genesis bike was produced under the Ridgeback brand as the Day One model in 2001. Due to its popularity, Genesis became a label in its own right in 2006. “I’d much rather be dealing with bike callers instead of people who think buying their kids tanks is a good idea.”