His new recruits also blossomed into the most sought after bikers on the BMX circuit at the time, with ‘Fuzzy’ landing the very first cover of Ride BMX and Dennis McCoy dominating the Bicycle Stunt Series for 4 x years straight. The mid 1980s resulted in a significant downfall to the growth of BMX (primarily racing), enabled through the rise of adjacent modes (i.e. freestyle, mountain bikes and scooters) and a lack of mainstream interest. It was a time to either stick to your guns and perish or reimagine and grow. Arguably, that Mongoose hired ‘Magoo’ at this point was a milestone moment for the brand and one which helped to maintain the company’s trajectory and popularity. The man was and is a stalwart of the BMX scene, having remained relevant over multiple decades and having been behind the scenes of many different companies, events and products in BMX. For almost 40 years, Mongoose has been in the dirt, on the trails and off the ramps.
The “bike life” movement, primarily led and nourished by SE Racing and a group of increasingly well-known riders from Harlem, Philly, and elsewhere, has caught the attention of all the major BMX players, including long-time industry heavyweight GT. The 29-inch Street mongoose excursion Performer is a big-wheeled beauty with a retro front triangle frame, double wall rims, and fully sealed bearings. These specs are just a little better than the run-of-the-bike-life mill. From the perspective of present day Mongoose, the machine grinds on.
At Ivanhoe Cycles, we have one of the largest range of schwinn electric bike bikes in Australia. From the base level Legion L10 to the high-end Legion L100. Brunswick sold Mongoose to Pacific Cycle in 2000 and Pacific Cycle was bought by Montreal-based Dorel Industries in 2004. As of 2018, Mongoose models are available through Pacific Cycle in Madison, Wisconsin.[2]On 11 October 2021 Pon Holdings, headquartered in Amsterdam, the Netherlands announced that they acquired US-based bike company Dorel Sports. By combining Pon.Bike and Dorel Sports, a leading bicycle company in the world will be created, with a combined revenue of around 2.5 billion euro.
That specialization means that, as with the mountain bike cousins, you will give up performance in one area to gain it elsewhere—but the diversity of adult-sized BMX bikes is not nearly as outrageous as it is on the mountain. It’s possible to race on your skatepark bike or vice versa. Mongoose BMX bikes are all very generally similar.
For core BMX heads, the incorporation of a scooter under the Mongoose umbrella was tough to swallow, it being a much more accessible and cheaper product which wasn’t consistent with the essence of BMX, the spirit of the sport. Interestingly, attitudes towards scooters are similarly harboured to this day, with scooters (albeit in a different schwinn electric bike form) continuing to polarise people and continuing to be the easy option, the low hanging fruit. The sky was the limit for BMX and no one had a better grasp on that than Mongoose. Pacific cycle made even more this year so anyone that wants this bike ? My rough estimate, there is around little over 6000 units sold since 2019.