After 47 years, the owner of an iconic Easton bicycle shop has decided to retire. The perfect bike for a Bond villain, or a former British national road champion genesis mountain bike turned TV commentator. This product was added to our catalog on Wednesday 15 September, 2021. The Montane Icemen underlined the bikes capabilities as…
Even if you’re not a bike enthusiast, you’ve probably noticed the giant bicycle perched on top of the store at 126 Bushkill St. You can see it as you pass by on Route 22 heading into New Jersey. Your bike frame & fork are protected under our Lifetime Warranty policy. Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Product PresentationWe developed the product graphic presentation for more than 200 unique models every year…while being on-trend, fresh and true to the brand.
Last year, the Children’s Home of Easton received a check for $2,460. About three years ago, they brought in e-bikes, which added a new avenue of bicycle access for someone who might need a pedal assist from an electric motor. The service genesis bike manager, Jimmy Madden, says it has been wonderful to learn about e-bikes since it gets even more family members out on the trail who might otherwise stay home. Genesis also features a wide array of parts, accessories, and apparel.
Giant is the largest manufacturer of quality bicycles in the world. What they owned in “build quality” they lacked in brand connectivity. Genesis was hired to help create a brand visual language to help tie the products into a cohesive whole in the global marketplace. Finding the center of the brand design was based on our uncovering the “truth in materials” position.
Stage wins at the Tour de France and Olympic Gold medals. Product PresentationWe were honored to create the livery for the Rabobank/Giant teams. Teams that have scored stage and overall victories in the Grand Tours around the world.
If bought on our website, please have your order number on hand. Let customers know about the key benefits of joining your newsletter. Trek will fill all orders placed before it takes over as store owner.
Check out the range below, and get ready to get gone. Product PresentationFrom free-ride, long-travel mountain models to fun city bikes, the presentation is a key attractor on the sales floor. Gravel bikes are what everyone wants right now, says Erin Fagan, the events coordinator (and more) at genesis mountain bike in Easton. The majority of Genesis riders are families and Erin says that, 90 percent of the time, they are looking to ride on a canal towpath like the D&L Trail—which happens to be located just minutes away from this Trail Friendly Business! For Erin, being so close to the trail is a huge advantage since beginners are nervous riding on the road with cars.
Genesis created the personalities and graphics for bikes built for the world’s diverse cultures. You can see our work for Giant in the grueling Tour de France, on Tokyo commuter streets, and in a garage much like your own. Genesis Bikes are a British cycling brand with a heritage of building the kind of bikes that they want to ride themselves. The kind of bikes that make you dream of your next adventure no matter the size. Since 2001 Genesis Bikes have had an eye for the finer details, utilising the very best materials and always heading in their own direction.
Bike service must be completed before Trek takes over, the site says. The store advertises a retirement sale starting Thursday, April 1. The store website says the store will close from May 4 to May 7 as it transitions for Trek’s ownership. Dear Genesis Bicycles Community,
We are excited to announce the purchase of our store by Trek Bicycle. The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days.